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Total fitness means more than
being in good physical condition for sports and athletics. It s a way of
living a fuller, healthier, happier, more active life. A way of setting and
achieving goals that helps us learn to strive for excellence, personal growth
and ongoing success every day of our lives. For a quarter of a century at Clark
Hatch fitness centers, we have incorporated this total fitness philosophy into
everything we do, from developing exercise programs for our members to training
our management and staff. At every center throughout Asia, the Pacific region
and the United States, our goal is to be nothing less than the best.
From the time you walk through the door at a Clark Hatch fitness
center, you will be in good hands. Every one of our gyms is equipped with a
full assortment of exercise equipment. Some of our worldwide facilities also
offer racquetball, squash, tennis and swimming.
Whether you are working to control your waistline, firm up your
muscles, or just keep your body in tune, we will give you all the expert help
you need. Every new Clark Hatch member begins with a medical history review and
fitness appraisal. When appropriate, various testing equipment is used to
evaluate body fat, muscle strength, flexibility and cardiovascular fitness based
on test data, along with the member's preferences and objectives, and then an
individualized exercise program is prepared.
And this is just the beginning, follow up instruction and
motivational programs are available upon request. Clark Hatch, the founder and
motivating spirit of Clark Hatch Fitness Centers,
opened his first center in 1965 in the heart of Tokyo. It was the first western
style health club in the far east, and it continues to be one of the region's
most successful centers. Since then, he has founded more than 50 additional
centers spanning nearly half the globe. Today, the Clark Hatch fitness network
stretches from Honolulu to Japan,
China, Indonesia and India.
Wherever the clubs are
located, Clark Hatch is an acclaimed leader in the health and fitness
industry, a traveling fitness missionary who is himself a walking
advertisement for his centers.
Clark Hatch believes that the fitness industry is very much a
people business and the success depends on quality people who find satisfaction
in helping others enjoy the benefits of exercise. The organization is bolstered
by experienced fitness professionals to help carry out the Clark Hatch
operations.
The Clark Hatch organization is continually considering options
for expansion. With 39 of the Clark Hatch fitness centers located in prominent
world class hotels, the organization occupies a special niche in the fitness
industry which makes it increasingly popular among upscale hotel developers and
operators. To hotels and corporations, the organization offers development and
management services for in-house facilities. Turnkey operations and full
franchises are also available.
A network of regional vice presidents, similar to international
hotel chains, helps Clark administer the planning, implementation, and follow up
to ensure an omni presence at each club.
Clark Hatch members who travel
frequently are especially lucky. In 12 countries
throughout Asia, the Pacific and the United States, the membership is fully
recognized at the local Clark Hatch fitness center and members enjoy reciprocal
membership privileges.
More than 25,000 citizens of the world are Clark Hatch Fitness
Center members. They represent 25 nationalities, ranging in age from 18 years to
90. Each has a personal program for total fitness designed by Clark Hatch
professionals.
Centers are located in most major Asian cities, and the United
States.
Success, whether in sport, business, personal fitness, or life
in general, is almost without exception gained by setting and then working
unfailingly toward achieving specific goals. Being set at a high standard these
goals must also be reasonable, for by achieving them we find we have risen to a
high level of performance and are ready to push our threshold even further. This
basic concept is taught to all our members in the Clark Hatch Fitness Centers
organization from Jakarta to Honolulu. It is an idea that has helped tens of
thousands of people over the years to enjoy a healthier, happier, more active
life. Also it has helped many Clark Hatch employees to gain the success and
satisfaction they have strived for, within the organization, as well as in their
everyday life.
The key to the Clark Hatch philosophy is professional, personal
attention. The goals Clark set to achieve in that first center in Tokyo were:
- To provide an assurance of quality.
- To give consistency of service.
These proved to be the corner stones for the Clark Hatch philosophy and
have stood the test of time. It is the responsibility of all of us in the Clark
Hatch family to understand the specific factors which make up these basic
tenants and practice them. By providing an assurance of quality we promise to:
- Provide a staff which is well trained, helpful, knowledgeable
and friendly.
- Have a fully equipped gym that is in good repair, kept clean
and has a cheery environment.
- Provide amenities such as uniforms, towels, lockers, saunas
and etc. for the members comfort.
- Have adequate security which provides controls, yet does not
inhibit the freedom and fun for the members.
- Provide proper exercise programs and attractive motivational
programs that will enhance the retention of members.
- And by striving for consistency of service we have the
responsibility to:
- Provide a worldwide network of fully reciprocal fitness
Centers all of the same high standard of quality.
- Have a membership base large enough to provide the
necessary cash flow to provide for programs and interaction with
members.
- Develop a membership that is growing at a steady and
predictable rate with only moderate seasonal drop offs.
- Have an efficient, well organized back of the house
administrative system so that accounts and members records are up to
date.
- Attain a profit level based on percentage of revenues that
is acceptable to the owners.
- For fitness professionals who are assigned by the Clark Hatch
organization to manage facilities for other companies or hotels, they should
uphold the philosophy so successfully that the contractor will be proud enough
of the success that they will want to retain an ongoing relationship with the
Clark Hatch organization.
Each center has an on-site fitness professional who
has been hand-picked for the job. The qualifications are tough: dedication,
enthusiasm, loyalty, a health professional, even a physical education degree.
Most important, all the Clark Hatch fitness professionals must share Clark's
total fitness concept.
But at Clark Hatch, growth, even financial growth, is not the
main goal. It is fitness. Fitness is an essential part of life, and if we
can be involved in helping other people realize that, then we have achieved our
goal.
If you have further questions
contact:
Clark Hatch Fitness
Center
Topa Financial Center
745 Fort Street, Honolulu, Hawaii
96813
Phone: (808) 536-7205 Fax: (808) 531-3546
E-mail: clarkhatchfitness@hawaii.rr.com
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